Getting into a race late is always hard but having four other candidates months ahead in organization is even tougher. That is exactly what Mike Regan faced when he decided late to throw his hat into a five way Republican primary. He was facing well funded opponents and had never run for office before.
A comprehensive plan was put together that utilized his limited resources effectively, personalized his campaign in every aspect and showcased Regan’s Experience. Mike Regan went on to win the five person primary with nearly 50% of the vote.